The article describes the advanced methods of target audience loyalty increasing with the consequent sales increase for the commercial sites and online retailers. The results of performed researches are displayed. The conclusions about complex methods implementing are made.
e-commerce, conversion, conversion level, loyalty, target audience
"Yssledovanye metodov povыshenyia loialnosty tselevoi audytoryy y uvelychenyia prybыly ynternet-mahazynov" [The target audience loyalty increasing and online retailers revenue increasing methods research],
Information Processing Systems,