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  5. The general model’s mass management of marketing in the system of information processing of a project

The general model’s mass management of marketing in the system of information processing of a project

S. Meleshenko, I. Vlasenko
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The analysis of exist marketing's schemes required for making an information processing system on the preinvestment phase of project is conducted.
Reference:
Meleshenko, S.Iu. and Vlasenko, I.V. (2006), “Obobshchennaia model upravleniia massovym marketingom v sisteme obrabotki informatsii proekta”, Information Processing Systems, Vol. 3(52), pp. 94-100.